Before a company embarks on any creative project the objectives need to be identified, mapped out, clearly challenged and the desired outcome identified, otherwise expectations may not be met and the project will struggle to provide the results required.  The strategic thinking behind a creative project is often overlooked yet is the most critical start point.

29studios can help you identify the path to ensure the correct strategy and treatment is undertaken to ensure that the final outcome is a success.

Strategy can include a number of key targets.

Brainstorming: We can facilitate a brainstorming session to ensure you have your objectives clearly defined.

Digital Communication: Email and video marketing, both Professional Generated Content  (PGC) and User Generated Content (UGC). Where do you publish your video? How will you maximize the  Return on Investment (ROI) of your video?  Are your email campaigns effective? Do you have the right audience?

Social Media Solutions: Does your business have a social presence online? Is there any engagement with your current client and prospective clients and how can you measure conversion/ROI?  Is your team using Social Media?  Do you See Social Media as part of the sales cycle?

Direct Sales: Sales pipeline planning how are you currently operating? How can you be more effective?  Does your sales team have the communication collateral to aid the process?

Traditional marketing: Design/Print branding collateral. Face to Face (F2F) Networking,does your sales force embark on  F2F networking?  Have you measured the ROI of this?

Your market trend: Understanding your market trends and knowing what your competitor position  is  whilst mapping out a suitable communication strategy for your company.  Do you know what your customers need/want?

Planning/Scripting: Its critical that the message is aligned to your brand, and communicates the correct attributes.  29studios can guide you and challenge your thinking.